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Category: Usability

5 Characteristics of A Bad User Experience

How people experience your brand often starts with your website; and even if that’s not their initial introduction to you, it will be a key element in how they perceive your brand. Bad user experiences repel customers, and customers and prospects remember that interaction. One bad experience can pigeon-hole a business and prevent them from forming…
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6 Signs You Need to Redesign Your Website

It’s something most businesses hate thinking about. The dreaded website redesign. It’s time-consuming, cumbersome, onerous, and can be pretty overwhelming. However, your website is the front door to your brand; and as such, deserves more attention and time than many leaders like to dedicate. Here are 6 signs that your website could use a little…
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